The way people behave can provide clues about possible paths in the construction of digital solutions. Making payments, shopping, scheduling a meeting, searching for restaurants, calculating how many calories were consumed in a day. There are many possible tasks using applications, and the easier and more intuitive they are, the more quickly they will be accepted. This […]

The field of User Experience Design (UX Design) is constantly changing, driven by increasingly sophisticated research methodologies that aim to understand the complex interactions between users and the numerous digital systems. In a dynamic technological environment, where the user has high expectations related to digital products and services, the […]